Brief Preliminary Business Plan
Executive Summary
Mission
Our mission is: in the year 2017, to bring the ARC, Advanced Rescue Craft into full production and enter the market with our 1st - 50 units for sale.
Corporate Details
Precision Environmental Services Inc., was founded in 1990 and the Company’s sole purpose is the development of the ARC craft. Precision Environmental Services Inc., is an Incorporated company, Incorporated in the Province of British Columbia, Canada and is in good standing with the Registrar of Companies. The Company has no Debt and is solely owned by R.P. (Bob) Wilson. My principal office is located at my residence at Nanaimo, (Cassidy) BC.
Business
To date, The Company has primarily been involved with research and development. Specifically; developing the concept, draft designs, CAD design work, model building and then the fabrication of the Aluminum mold that is needed for the mass production of this craft.
Development of the Product
As you have read throughout this web presentation, the ARC is an Aquatic Survival POD capable of withstanding extreme marine conditions. The craft and all of its major components are made from a high-density Polyethylene, through the very rapid process of thermo plastic rotational molding, also known as roto-molding. There is still some work needed to be done on the interior and door, but now that the main mold has been made and tested, producing 5 copies of the spherical shaped hull, again and again and again without fault, final measurements can now be taken for the fabrication of the interior and door molds.
The Market
The potential market is very diversified depending on the intended use. The Canadian and US Navy and Air Forces will be invited to review the craft first and encouraged to place an order for their own uses. A good government contract could provide all the market needed. The ARC was originally intended for civilian use, as a personal or family survival POD and this represents a huge market in and of itself. The ARC is a new product that doesn’t exist yet in the world today but people are well aware of climate change and sea level rises etc. There will have to be strategic marketing efforts to introduce this product to North America. If one out of every million people bought one, the marketing effort would be a huge success and the manufacture of the ARC would become a viable enterprise.
Competition
We have no direct competition, but there are alternatives to our Survival POD in the marketplace such as rubber rafts and rescue boats etc. The ARC is unique because it can go under water and an occupant cannot be removed from it by a gigantic crashing wave. There is sure to be knockoffs of the ARC once it’s in the public domain. But for now, we have a competitive advantage because we will be the first craft of this design to enter the market and we will also soon become an established-original brand name.
Risk/Opportunity
The greatest risks that the ARC faces today are: 1. Offshore knockoffs, once it’s introduced and the design can be copied. 2. Possible conflicts with Coast Guard and Transport Canada regulations on how a Rescue boat or a Survival craft must perform. (The big concern would be the nautical speed of the craft). But as a survival POD, there is no such Government design criteria because there has never really been a survival POD before or a classification for one. The ARC could well end up being the design standard for a new classification. The opportunities before us are significant; we have the opportunity to create and dominate a niche in the marketplace and become a major force in the industry.
Management Team
To date, I have been the sole manager of the ARC project. I have invested substantial money thus far and have developed the initial concept and drawings and further refined them by hiring professional draftsmen and Computer Aided Design, CAD, Technicians. I have built ¼ size models of the craft from our blueprints and I have hired experienced Aluminum marine fabricators to build the ARC mold. I have also fabricated rotational molding equipment at my location. I have negotiated and received an ongoing scientific research grant with Revenue Canada for partial funding on R+D aspects of the ARC project. I have also negotiated with a large Roto-molding company to do all of the required plastic molding at their plant in the Vancouver area.
I am a Rancher, Inventor and Entrepreneur and there’s really nothing that I can’t do, but a professional business manager with an MBA I’m not! At this point I would like to hire a professional business manager to look after the contracting of production with assembly and the marketing of the ARC.
The production team is already in place through private contractors.